Do you:
- Run multiple marketing campaigns?
- Have complex fundraising requirements?
- Process or expect to process a high volume of donations?
- Need to measure ROI and tag forms?
- Want to provide donors with an exceptional online experience?
We’ve been providing online fundraising solutions for over 10 years, enabling charities to effectively take one-off credit and debit card payment and direct debits online.
We know how critical this is to your organisation: so we always deliver. And our clients always see an increase in their online donations.
Getting things running smoothly within an organisation can be critical to effectively fundraising online: we lead you through the process and help to resolve any organisational blocks that may be constraining your online fundraising at present. And if we find that your needs can better be met with an alternative provider, we’ll say so.
Our tools are:
- Highly scalable
- Incorporate latest security and fraud avoidance technologies including 3D Secure (Verified by Visa / MasterCard Secure)
- Compatible with all leading analytics software such as Google Analytics
- Developed to output to your databases such as Raisers Edge, ISIS, Care, RSM, Progress, Thank You
- Designed to put you in control of your forms via a forms content management system
Benefits to your donors:
- Forms are quick and easy to use and totally secure
- Donation forms mirror the design of your site, providing donors with a seamless user experience
Managing, tracking and customising online forms:
- You can easily set up multiple forms and campaigns and customised landing pages
- You can easily incorporate campaign branding, imagery and copy to effectively communicate and motivate to improve completion rates
- The same design is displayed even in 3D secure mode
- It’s straightforward to incorporate tagging which is fully compatible with all leading analytic and tracking systems
- You can customise the 'thank you' for each campaign and for different donation amounts
- You can undertake A/B and multi-variant testing to maximise form effectiveness
We use Baigent’s fundraising platform for all our online credit card and direct debit appeals. In 2008 our income doubled through online channels. We’ve valued Baigent’s experience in helping us respond quickly to emergencies and improve the number of visitors who go on to become online donors.
Sarah Webb, Digital Fundraising Manager, British Red Cross
We get a lot of personal and professional satisfaction in providing the online fundraising tools for our clients that enable them to maximise their income, particularly for situations like Haiti’s at the moment. It’s something that’s shared across the company with the team readily investing their time to help at weekends or holidays when emergencies arise.
Jim Raymond, Operations Director, Baigent Digital