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Money4medstudentswww.money4medstudents.org

This interactive money advice site was developed as an online tool for medical students to empower them to take control of their finances.

  • Money4MedStudents was designed as part of the Royal Medical Benevolent Fund's website brand family  
  • User consultation and testing ensured that students' needs were met most effectively, from the titling of the site sections:  I Need More Money; I’m Spending Too Much Money; I Need To Borrow Money; I Need To Talk To Someone About Money to original concept selection
  • Personalisation of content makes the site more 'sticky', users input details such as school location to access the most relevant information for them
  • Comprehensive yet easy-to-use online budget planner and debt calculator features help students plan their finances 
  • RSS feeds inform students about updates to the site

Money4MedStudents users say:

“Allowing you to talk to someone confidentially can be a relief … so I thought the online advice facility was very useful.”

“Like the top 10 ways to spend less money – clear and simple things to keep in mind.”

“It made me realise I’ve never actually properly planned my budget. Also, it does all the calculations for you, which is great when maths isn’t your hottest subject.”

Results

  • Over 90,000 page views per month
  • On average over 100 uses of the budget calculator every month

We’re very pleased with Baigent’s student-focused approach to this site – it has already achieved a high level of use in it's first year and we’re excited by the potential for the site to enable us to reach an even greater number of medical students in the future.

Michael Baber, Chief Executive, RMBF